[PODCAST] What are the fundamentals of market data and intelligence that make a hotel thrive?

In this episode with Katie Moro and John Hach, we dive into detail about what areas of market data and intelligence truly allow a hotel to thrive without needing to guess what its future demand is looking like.  We debate the critical needs of what our industry has to act on to do better when sourcing, aggregating and exposing market data for hoteliers. We then lastly discuss a framework for where the future of market intelligence is going. Have a listen if you are questioning your own market data and if it’s good enough for you.

For additional episodes of the Unpacking Travel podcast, visit wordpress-543093-4002560.cloudwaysapps.com/podcast.