Engage your most profitable audiences at every stage of the buyer’s cycle with data-driven advertising campaigns: Be present and prominent on the same channels as qualified travelers and travel agents with digital marketing that capitalizes on proprietary data from the leading Business Intelligence suite for hospitality, as well as industry expertise and partnerships.
Connect with potential hotel guests at every stage of their buyer journey with paid search, display, and social advertising.
Expand your reach to travel agents on their preferred booking channel at the point of sale – no matter which GDS they are using.
New advancements from Google will change digital advertising. We explain what this means for your campaigns and why it’s crucial to adopt a holistic media strategy in the future. The digital advertising landscape is always evolving. As we transition into a world without third-party cookies, how we view the customer journey from awareness through…
Arialdo Piatti, Head of Product, Media Solutions, Hospitality, Amadeus, reveals three ways that data and technology can help travel – and specifically DMOs – to build back better Originally published on TTG As restrictions in the UK have lifted over the summer months, we have seen the appetite for travel continue to grow as…
Trends and considerations for hospitality professionals focused on sales, marketing, operations, and revenue management Originally published on PhocusWire Nearly two years after COVID-19 was first detected, the hospitality industry has yet to make a full recovery. Hotel occupancy rates and interest to travel have fluctuated from season to season and country to country, all…
Originally published on Hospitality Net By: Scott Falconer, EVP, Media Solutions, Hospitality, Amadeus Many marketers would agree that the pandemic has raised a lot of questions, including how to adapt their hotel marketing strategy to continue to attract and convert guests in an uncertain environment. From first navigating the early days of the pandemic,…
