With corporate travel returning, now is the time for hoteliers and destination marketers to revive distribution and marketing plans to attract, convert, and serve this audience in a way that feels fresh and relevant.
With such significant change in the marketplace over the past two years, we went straight to the travel sellers themselves to understand how they are navigating the changing needs of travelers, how their own habits have changed, and what inspires them to book.
The following report contains learnings from a survey of nearly 800 global travel sellers who used the Amadeus Travel Platform in Fall of 2021.