Gain a comprehensive overview of the factors influencing hotel performance while assessing the vitality of the meetings, events, and business travel sectors. This aggregated index reflects performance across four segments: group, corporate negotiated rates, GDS, and events, in comparison to 2023.
Data is sourced using event data from Knowland combined with hotel booking data from Amadeus' Demand360®.
Based on Q1 2024 Index Results
By utilizing industry-leading data from Knowland and trusted Sales & Catering solutions like Amadeus' Delphi, hoteliers can:
• Develop precise, data-driven strategies
• Increase group and event sales
• Efficiently manage the entire process from lead to event execution
Simply fill in the form below to access industry insights and kickstart your journey towards revenue maximization through enhanced sales strategies.
• Explore key drivers influencing hotel and event performance, and compare year-over-year trends.
• Identify the top market segments actively booking events, enabling strategic alignment with prevailing trends.
• Understand the average group sizes and their distribution, facilitating more precise planning and resource allocation.
•Examine the top industries booking groups to align organizational efforts with the most lucrative opportunities.
• Instant access to unique meetings & events data
• Quarterly reports delivered by email to keep you up to date on evolving trends
Discover the latest trends and valuable data to drive your hotel’s sales and catering strategies. Using a combination of event data from Knowland with Amadeus’ Demand360® data, the 2024 Q1 report provides individual and aggregate views of the key drivers of hotel performance, including and overview of:
✔ Top market segments booking events
✔ Top industries driving event business
✔ Average group size and distribution, and more.
The collaboration between Knowland and Amadeus marks a significant milestone in providing valuable industry intelligence to elevate the effectiveness of your decision-making process. View the press release to discover more about the expanded partnership and the new Hospitality Group & Business Performance Index.