GDS Media - Amadeus Hospitality

Amadeus GDS Media

Global distribution systems are one of the highest ADR channels: Optimize your presence with GDS priority placement, text, and display campaigns that use proprietary data from the leading Business Intelligence suite for hospitality to drive more revenue through travel agents ready to book your property.

 

Increase transient occupancy in specific time frames through our proprietary PCC targeting.

Drum up demand with campaigns to fill specific check-in dates and stay periods with targeting capabilities boosted exclusively by the industry’s only forward-looking demand data.

Increase your market share and exceed your revenue goals with the most comprehensive attribution reporting available for the GDS channel.

Communicate the campaign analytics most important to your hotel’s bottom line and keep returns on ad spend high with actionable reporting that supports optimizations designed to increase bookings.

Understand campaign performance across all GDSs.

Analyze bookings, revenue, average daily rate, average length of stay, and return on ad spend for all campaigns.

Identify opportunity with top source market and PCC performance metrics.

See which PCCs were influenced by your campaign and view top feeder markets.

Fill need periods with targeted campaigns.

Recognize booking and stay patterns based on average lead times, day of arrival metrics and the average length of stay for your property.

Win more business with a competitive media strategy designed by specialists in global distribution system advertising.

Improve your position against your competition with effective, channel-agnostic media investments that can easily shift between each GDS to optimize your spend and ROAS.

Access capabilities and expertise available to the biggest brands in hospitality through our preferential partnerships with Travelport and Sabre.

Jump-start campaigns with strategy optimization recommendations that leverage leading-edge beta products and proprietary partner data on your markets and audiences.

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Resources

We’re Ready to Help Rebuild Travel

Alison Guillot

Originally published on Amadeus Insights By: Francisco Pérez-Lozao Rüter, President, Hospitality, Amadeus   There are two words that come to mind when I reflect on the past year. The first is challenge. Much like the rest of the hospitality industry, Amadeus has faced unprecedented hardships that have made this the most difficult year in living…

Supporting Channel Mix Equity Through Direct Bookings

Mark Bedard

Originally published on Hospitality Net   While 2020 was a year for the record books for all the wrong reasons, there were a few noteworthy changes for hoteliers stemming from the COVID-19 crisis. For the first time in decades, hoteliers’ direct channel was the most frequently booked channel. According to Amadeus’ Demand360® data, direct bookings made…

How to Inform and Attract Travelers with Digital Destination Marketing

Weronika Czekaj

By: Arialdo Piatti, MD and Head of Product, travel audience, an Amadeus Company   Even as economies around the world begin to roll out vaccination programs, the impact of the COVID-19 pandemic upon the travel industry has been profound. The number of available destinations can change daily depending on where you are traveling from, and…