The New Golden Rules of Meetings & Events

The New Golden Rules of Meetings & Events

As the world of travel evolves, meetings and events are changing with it. There’s no doubt that people want to return to more face-to-face interactions. The question is: under what circumstances? As the desires and expectations of global travelers continue to shift, hoteliers should be evaluating how the pandemic has altered their business practices and reimagining the kind of event experiences that guests can feel good about.

In this series, we’ve combined insights from global hospitality experts, Amadeus business intelligence data, and industry best practices to examine the new forces shaping hotel meetings and events. We hope the findings from our extensive market research will help you make thoughtful, informed decisions as you chart your own course in preparing for the return of group business.

Golden Rule #5: Lean into Macro Trends Shaping Hospitality
The pandemic ushered in an unprecedented velocity of change, acting as a major catalyst for changes in human behavior. Our internal compass guiding the way we work and travel was suddenly disrupted, leaving many to emerge with a newfound view of wellness, food & beverage, and sustainability.

Discover the new golden rules you need to succeed now as part of our six-part series to help you prepare for the return of group business.


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