It’s time to take back control of distribution.

Trying to understand even your most loyal guests is difficult with information spread among sometimes decades old systems. With Amadeus, a single central guest profile enables you to deliver innovative services and compelling upsell offers.

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Amadeus Central Reservations System

Amadeus Central Reservations System is a next-generation, cloud-based solution that optimizes customer engagement, distribution and brand experience. Its single, comprehensive database enables a real-time view of the entire business, allowing hoteliers to deliver innovative guest services, generate additional revenues and quickly react to market dynamics as new trends, behaviors, and consumer demands emerge.



With a history of successfully managing large, transformational projects, Amadeus will redefine what the industry expects from a modern CRS.

Optimize and Configure

Optimize and centrally manage distribution and pricing among different channels. Configuration customization to support different brand needs

Personalize and Promote

Tailor offers depending on specific consumers and choices they have made. Availability, pricing and channel rule management for groups as well as transient guests

SaaS technology & Utility Pricing

Utility pricing models means low upfront cost and transaction fees based on use. Software-as-a-service solution (SaaS) technology requires no servers or software installation

Client Success

"IHG is a brand and consumer driven company. We use insight to anticipate consumer trends and behaviour. We also have a long track record of investing in relevant technologies to support our brand promise and build a closer relationship with our guests. Partnering with Amadeus will help us continue to do just that."

Eric Pearson
Executive Vice President and Chief Information Officer
Intercontinental Hotels Group

Amadeus Central Reservations System Clients

Amadeus Channel Management - RezExchange

Amadeus Channel Management - RezExchange makes your room inventory visible on all distribution channels without any intervention.

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Three Considerations to Make While Preparing Your Hotel for GDPR

Alison Guillot

The General Data Protection Regulation (GDPR) will impact hotel industry practices worldwide. The controversial law aims to revolutionize data privacy across Europe, expanding rights for consumers, while mapping out strict new guidelines for businesses. The GDPR applies not only to European companies but to all companies processing European consumer data, making it the most far-reaching…

Exploring the benefits of integrating key hospitality systems

Eric Oppegaard

Originally posted on the Amadeus Corporate Blog Jo Stanford General Manager, Hospitality EMEA/Asia, Amadeus IT Group There’s a lot of buzz around cloud technology, open systems, and the integration of big data and social media. But the fact remains that many hotels are running on legacy IT systems. This means data fragmentation and guest centric…

Premier Inn upgrades to Amadeus hospitality technology

Eric Oppegaard

Originally shared on the Amadeus Corporate Blog Guest Post from Simon Jones, Managing Director, Premier Inn & Restaurants UK At Premier Inn – part of the UK’s leading hospitality business, Whitbread Group PLC – we put our guests at the heart of everything we do. Our decision to partner with Amadeus on the integration of a new hospitality…