Hotel GDS Advertising
The Basics of GDS Advertising for Hotels Hoteliers that sell available rooms on global distribution systems (GDSs), the leading booking channel for travel agents, can take additional actions to better…
The Basics of GDS Advertising for Hotels Hoteliers that sell available rooms on global distribution systems (GDSs), the leading booking channel for travel agents, can take additional actions to better…
A Hotelier’s Quick Guide to Hotel SEO Marketing: What Is It and How Does It Work? The first step in increasing direct bookings for your hotel is to drive more search traffic to the hotel’s website…
The industry’s most comprehensive data-driven media campaigns continue to drive profitable demand for hotels, destinations, airlines, airports, cruises, and car rental companies Amadeus is committed…
2023 has taken our world and our industry to places we’ve never been before.
As we draw closer to turning the page into a new year, naturally we reflect on the past twelve months and realize just how remarkable 2022 has been for us, both as a company and an industry.
In this blog post, we outline four steps to help you understand and adapt to a transitioning digital advertising landscape.
By: Katie Moro, VP, Data Partnerships, Hospitality, Amadeus Originally published on Amadeus insights I love data. It is tangible. It is inherently factual.
The Importance of Building a First-Party Data Strategy in a Post-Cookie World Before we dive in, be sure to visit our ultimate guide to hotel marketing to access an all-encompassing rundown of hotel…
Amadeus and SEPAQ Hotels win “Best Hotel and Lodging Online Campaign” A recent Amadeus iHotelier®-driven promotions campaign for SEPAQ Hotels took home the “Best Hotel and Lodging O…
Originally published on Amadeus Insights As countries around the world progressively open borders and ease restrictions, some for the first time since the pandemic began, it feels like the trav…