My Usual Please!

Eric Oppegaard

Technology still has a role in personalized services

Personalization of goods and services has been around for longer than you might think. In the past, consumers were used to turning up at the local café for their morning coffee to find the waiter had it ready and waiting for them, made just how they like it. In today’s world, where loyal customers are harder to find, the hospitality industry has to work harder and better leverage the technology available to help keep consumers engaged and coming back time and time again.