Digital Media - Amadeus Hospitality

Amadeus Digital Media

Increase direct bookings with cross-channel advertising strategies designed to connect with potential hotel guests through targeted, persuasive messaging across paid search, display, and social media.

 

Digital Media Advertising for Hotels

Fuel your website’s visibility and profitability with targeted advertising designed to drive qualified traffic and direct bookings. Increase direct bookings with cross-channel advertising strategies designed to deliver impactful messaging to new travelers and qualified audiences across paid search, display, and social media.

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Maximize RevPAR and occupancy with a competitive media strategy tailored to your property and the hospitality industry. 

Spend strategically on campaigns built to fill need periods and target your most profitable audiences. Let us monitor your campaign for availability and rate parity to ensure your property has the most bookable rate, using data from our proprietary Business Intelligence solutions and travel industry partners.

Get on-demand access to campaign analytics and performance, updated daily across all digital media channels.

Our interactive online reporting portal allows you to filter and export several comprehensive views of your campaign’s performance by date period.

Receive end-to-end campaign management from a dedicated specialist in hospitality marketing.

Collaborate closely with your campaign manager to develop campaign strategy and creative, with regular calls to review and discuss strategy.

Access enterprise-level capabilities, travel-specific data, and expertise through our preferential partnerships with Google and Facebook.

Tap into leading-edge beta products and proprietary partner data on your markets and audiences. Strategize on global and regional levels with local media service centers throughout the world. We market and innovate exclusively for thousands of hotels in over 65 countries.

Awards

Resources

Supporting Channel Mix Equity Through Direct Bookings

Mark Bedard

Originally published on Hospitality Net   While 2020 was a year for the record books for all the wrong reasons, there were a few noteworthy changes for hoteliers stemming from the COVID-19 crisis. For the first time in decades, hoteliers’ direct channel was the most frequently booked channel. According to Amadeus’ Demand360® data, direct bookings made…

How to Inform and Attract Travelers with Digital Destination Marketing

Weronika Czekaj

By: Arialdo Piatti, MD and Head of Product, travel audience, an Amadeus Company   Even as economies around the world begin to roll out vaccination programs, the impact of the COVID-19 pandemic upon the travel industry has been profound. The number of available destinations can change daily depending on where you are traveling from, and…

Google Delays Chrome’s Third-Party Cookie Blocking. What Does it Mean for Your Campaigns?

Weronika Czekaj

By: Scott Falconer, EVP Media Solutions, Hospitality, Amadeus In this new blog post we delve into the latest announcement from Google, what it means to the digital advertising industry, and how we are already pursuing new methods to replace tracking cookies without sacrificing highly targeted advertising campaigns to engage customers.   Last month, Google announced…

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