…meetings in Q3 averaged <= 200 attendees. The top segment was 101-200, representing 20.4% of total meetings, closely followed by groups of 26-50 attendees, representing 19.8%. Launched in June, the…
…hoteliers can pinpoint their primary source countries and track how those flows shift over time. This allows marketing teams to craft targeted strategies for specific demographic groups, languages, and traveler…
…dynamic, personalized and tailored experiences. Hoteliers should think about offering in-room champagne and chocolates for returning couples, reserved tee times at the nearby golf course for larger groups, or an…
…accelerated interest that may align with event-driven tourism. Groups Travelled Bigger Group travel saw a notable uptick this year, with bookings for six or more passengers increasing by +9%…
…teams, hotel websites, and global meeting planner platforms like Cvent and Groups360, into a single platform. From there, MeetingBroker automatically assigns each lead to the appropriate property and team member,…
…groups, and independents across the globe), enabling you to assess your market and competitive performance and create winning data-driven strategies. Demand360+ allows you to understand occupancy and better inform your…
…bookings for groups of three to five passengers. By September, that share drops sharply to just 15%. In their place, itineraries booked by couples and solo travellers surge, representing 73%…
…disruption driven by geopolitical tensions and regional political instability. Reduced cross‑border travel from key feeder markets placed pressure on demand, requiring hotel groups to reassess how they protected revenue, maintained…
…also higher among younger travelers, and particularly strong among Chinese (73%) and Indian guests (65%) compared to other groups surveyed. Where does sustainability fit into the equation? Sustainability is a…
…its digital presence and support the group’s refreshed brand architecture. The move marks a significant step in Imperial’s transformation as it reintroduces its portfolio to a new generation of travelers….