A recent 2018 Amadeus Market Study revealed a significant desire to deliver the personalization for groups, both social and corporate, even more so than personalization for individual travelers. Check out the highlights of the study below.
Drivers of Change in Hospitality
In our largest hospitality study to date, we asked more than 7,000 travelers and industry experts to define the future of the industry. The results highlight several emerging trends for hoteliers to remain relevant, timely, and preferred in a world of evolving guest expectations and intense competition.